La Rosière hosts the launch of Montagne 360° on france.tv

Montagne 360°: a platform dedicated to mountain content

Montagne 360° is a video collection focused on the French mountain environment, covering several themes:

• mountain sports and outdoor activities
• human stories and portraits
• mountain heritage and culture
• landscapes and natural environments
• hiking and contemplative experiences

The content highlights all major French mountain ranges: Alps, Pyrenees, Massif Central, Jura and Vosges.

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Why La Rosière hosted this event

La Rosière is a high-altitude ski resort in Savoie, known for its access to the Espace San Bernardo ski area and its open alpine landscapes.

The resort regularly hosts projects related to:

• mountain environments
• video and visual storytelling
• outdoor activities
• promotion of Alpine territories

Hosting the launch of Montagne 360° reflects this positioning.

A growing trend: mountain and outdoor content

Mountain-related content is gaining popularity, driven by:

• increasing interest in outdoor activities
• demand for nature and authenticity
• growth of video and documentary formats

Platforms like Montagne 360° help structure this ecosystem and bring greater visibility to mountain destinations in France.

An event rooted in a mountain destination

The launch of Montagne 360° in La Rosière highlights the connection between:

• Alpine territories
• content creation
• audiovisual distribution

It reflects a broader movement of showcasing mountain regions through visual storytelling.